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BP – NOW THE LEAKS COME FROM SCOTLAND

What started as a better week for BP, ended with another potential PR disaster. On a positive note, the brand finally plugged its oil well in the Gulf of Mexico which, for three months had relentlessly
 

JJ Gabay Open Posts , , ,

 

Political sloganeering for the UK general election.

Change is nigh?The UK’s political party brands are warming up- their ‘unofficial’ official marketing campaigns in the race to be the first to throw out the old furniture in Number 10 and order in the new from John Lewis. (The John Lewis brand was recently accredited by Marks and Spencer as one of its competitive brands which best appealed to the middle classes – a vital segment for the Conservatives -
 

JJ Gabay Open Posts, Political News , , , ,

 

Nick Griffin and rebranding the BNP

Four hours before BNP leader Nick Griffin appeared on BBC’s Question Time I was standing in a room within Leicester’s impressive Curve building, delivering a talk based on my latest book, ‘Soul Traders’. The
 

JJ Gabay Open Posts , , ,

 

UK political leadership battles – Are we ready for US style tv debates?

Jonathan Gabay talks to Channel Five news about UK politicians getting ready to face live TV debates UK political leaders get ready to slug it out on TV debates The future of UK political debates from Jonathan
 

JJ Gabay Open Posts , ,

 

Giving men what they really want but never dare utter

This week has been an interesting one in terms of sexism and brands. Firstly radio advertisements for Mattesons smoked sausage featured a male voice, which stated “Mmm, Mattesons smoked pork sausage …
 

JJ Gabay Open Posts ,

 

Farewell to the strangely familiar man in the mirror

michael-jackson Anyone old enough, remembers where they were when they heard that Kennedy was assassinated. In the 1977 I was in a coach car park when people shouted – literally wailed – over the death of
 

JJ Gabay Open Posts ,

 

What a spot of luck for the dear old BNP

Trust me I want a whitehouse The recent election of the BNP to the European parliament shocked many in to the core. However, as I explain in Soul Traders, their tactics are remarkably similar to those employed in the
 

JJ Gabay Open Posts , , ,

 
 

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